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FOCUS MEDIA HOLDING LIMITED (FMCN)
Focus Media Holding Limited operates out-of-home advertising network using audiovisual television displays in the People's Republic of China. Its out-of-home advertising network consists of commercial location network, in-store network, poster frame network, mobile handset advertising network, outdoor LED network, and movie theater network. The commercial location network includes flat-panel television displays placed in high-traffic areas of commercial buildings, such as in lobbies and near elevators, as well as in beauty parlors, karaoke parlors, golf country clubs, auto shops, banks, pharmacies, hotels, airports, airport shuttle buses, and in-air flights. The in-store network consists of flat-panel television displays placed in the personal care, food, and beverage sections, as well as in hypermarkets, supermarkets, and convenience stores. The poster frame network comprises advertising poster frames placed primarily in the elevators and public areas of residential complexes, which are marketed under the brand name Framedia. The mobile handset advertising network offers WAP-based mobile handset advertising services on the mobile telecommunications networks. The outdoor LED network consists of leased 5' x 5' LED digital billboards installed on the street-sides in shopping districts and other locations with pedestrian traffic in Shanghai. The movie theater network consists of movie theaters, which the company leased approximately three minutes of screen-time prior to each showing of a movie in the People's Republic of China. As of March 31, 2007, Focus Media had approximately 90,000 display units in its commercial location network; 40,700 display units in its in-store network; 124,500 advertising poster frames installed throughout China; and 200 outdoor LED displays in Shanghai. The company was founded in 1997 and is headquartered in Shanghai, the People's Republic of China.
Omnicom Group, Inc., through its subsidiaries, provides advertising, marketing, and corporate communications services. The company, through its agencies, offers services in four fundamental disciplines: traditional media advertising, customer relationship management, public relations, and specialty communications. Its services include advertising, brand consultancy, crisis communications, custom publishing, database management, digital and interactive marketing, direct marketing, directory advertising, entertainment marketing, environmental design, and experiential marketing. Omnicom Group also provides comprise field marketing, financial/corporate business-to-business advertising, graphic arts, healthcare communications, in store design, investor relations, marketing research, media planning and buying, multicultural marketing, and nonprofit marketing. In addition, it offers organizational communications, package design, product placement, promotional marketing, public affairs, public relations, real estate advertising and marketing, recruitment communications, reputation consulting, retail marketing, and sports and event marketing services. The company operates in the United States, Euro Markets, and the United Kingdom. Omnicom Group was founded in 1944 and is based in New York City.
ValueClick, Inc. offers a suite of products and services that enable marketers to advertise and sell their products through various online marketing channels in the United States. The company operates in three segments: Media, Affiliate Marketing, and Technology. The Media segment provides advertisers and agencies a range of online media solutions in the categories of display/Web advertising, search marketing, email marketing, and lead generation marketing. The segment also sells a limited number of consumer products directly to end-user customers through company-owned e-commerce Web sites. The Affiliate Marketing segment offers technology and services that enable advertisers to manage, track, and analyze a variety of online marketing programs. The Technology segment offers technology infrastructure tools and services that enable advertisers, advertising agencies, and online publishers to implement and manage their own online display advertising and email campaigns. It also provides agency management, media management, and content management services. The company serves advertisers, direct marketers, and agencies that service these groups. It markets through the ValueClick properties' Web sites, trade show participation, and other media events. ValueClick is based in Westlake Village, California.
WPP Group plc, through its subsidiaries, provides a range of communications services for advertising, marketing, research, sales promotion and similar operations worldwide. Its service offerings include advertising, media investment management, information and consultancy, public relations and public affairs, branding and identity, healthcare, and specialized communications services. The company's advertising services include the planning and creation of marketing and branding campaigns, and the design and production of advertisements for various types of media, such as television, cable, Internet, radio, magazines, newspapers, and outdoor locations. Its media investment management services include planning and buying media to communicate its clients' brand messages. The company's information and consultancy services include strategic market studies, brand positioning and equity research, customer satisfaction surveys, product development, international research, and advanced modeling. Its public relations and public affairs activities include national and international corporate, financial, and marketing communications; crisis management; public affairs; and government lobbying. WPP Group also offers branding and identity; direct marketing, sales promotions, and relationship marketing; and healthcare marketing and other sector marketing business services, as well as specialist communications services, such as custom media, demographic, and industry sector marketing; sports marketing; and media, technology, and production services. The company was incorporated in 1971 and is based in London.
INTERPUBLIC GROUP OF COMPANIES INC (IPG)
The Interpublic Group of Companies, Inc. provides marketing and business services worldwide. It offers advertising, media planning and buying, customer relationship management, event marketing, sales promotion, public relations, and online marketing communications services. The company also provides direct and digital marketing. In addition, it provides sports marketing. The company was founded in 1902. It was formerly known as McCann-Erickson Incorporated and changed its name to The Interpublic Group of Companies, Inc. in 1961. The company is headquartered in New York City.
XINHUA FINANCE MEDIA LIMITED (XFML)
Xinhua Finance Media Limited operates as a diversified financial and entertainment media company, targeting high net worth individuals in China. The company operates in five divisions: Media Production, Broadcasting, Print, Advertising, and Research. Media Production division produces television programs, such as business, entertainment, educational, animation shows, and drama series; and offers broadcast design services for television channels. Broadcasting division engages in the distribution of its programming through Inner Mongolia Satellite Television; production and syndication of the Fortune China series of financial programs, including Fortune Morning 7 a.m., a financial news program in China; and production and distribution of bilingual content for China Radio International's EasyFM stations in Beijing and Shanghai. Print division holds the right to sell advertising and provides management and information consulting services to Money Journal magazine and the Economic Observer newspaper. Advertising division operates an advertising agency that creates and places advertising for television, print media, and campus billboards. This division also purchases the rights to be an advertising agent for television shows broadcast by Beijing Television Station and other television stations; and in the Beijing, Shanghai, and Tianjin real estate pages of the Economic Observer, as well as other newspapers. Research division provides research services on products, advertisements, and markets that include market characteristics, consumer preferences, and opinions with respect to advertising and media content, and business and technology issues as needed for each project. Xinhua Finance Media has strategic partnership with Shanghai Camera Media Investment, Ltd. The company was founded in 2005 and is headquartered in Beijing, China with additional offices in Shanghai, Guangzhou, Shenzhen, and Hong Kong. Xinhua Finance Media Limited is a subsidiary of Xinhua Finance Limited.
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